Strategic Amazon Optimization Delivers 21.8% Growth in 30 Days

Amazon Supplements Brand Achieves 21.8% Sales Growth in One Month

Discover how our strategic Amazon optimization approach helped a supplements brand achieve 21.8% sales growth in just one month, increasing revenue from $411,861 to $501,615 with exceptional 12.48 ROAS through listing optimization, competitive analysis, and targeted advertising strategies.

21.80%

Sales Growth Achieved in Just One Month

12.48

Average ROAS - Return on Advertising Spend

500+

Happy Clients Worldwide

Overview

A supplements brand approached us with the need to accelerate growth in the competitive Amazon marketplace. Despite having quality products, they were struggling to maximize their revenue potential and optimize their advertising efficiency. Through our comprehensive strategic approach involving listing optimization, competitive analysis, keyword research, brand positioning, advertising restructuring, and product line expansion, we delivered exceptional results within just 30 days, increasing sales from $411,861 to $501,615.

Objectives

Optimize a supplements brand's Amazon presence to achieve rapid revenue growth while improving advertising efficiency and market positioning within the highly competitive health and wellness category through strategic listing improvements and targeted advertising campaigns.

Enhance Market Positioning

Improve Advertising Efficiency

Expand Revenue Streams

Optimize Product Performance

Strategy

Our comprehensive strategy focused on six key pillars: auditing and optimizing product listings for maximum conversion, conducting competitive analysis to identify market opportunities, researching high-value search terms for targeted campaigns, establishing unique brand identity for differentiation, streamlining advertising efforts for improved ROI, and introducing relevant product lines to capture additional market segments and increase customer lifetime value.

Listing Optimization & Competitive Intelligence

Conducted comprehensive audit of existing product listings and optimized titles, bullet points, descriptions, and images for maximum conversion rates. Performed detailed competitive analysis to identify market gaps, pricing strategies, and positioning opportunities. Enhanced product content with keyword-rich descriptions and compelling value propositions tailored to supplement buyers' specific needs and concerns.

Strategic Keyword Research & Brand Development

Identified high-value search terms with optimal search volume and competition ratios specific to the supplements category. Developed comprehensive keyword strategy targeting both broad and long-tail terms. Established unique brand identity that differentiates from competitors while resonating with target health-conscious consumers, emphasizing quality, efficacy, and trustworthiness.

Advertising Optimization & Product Expansion

Streamlined and refocused advertising campaigns by eliminating wasteful spend and concentrating budget on high-performing keywords and products. Restructured campaign architecture for better performance tracking and optimization. Strategically introduced new and relevant product lines based on market research and customer demand patterns to increase average order value and market coverage.

Results

Achieved remarkable 21.8% sales growth in just one month, increasing revenue from $411,861.80 to $501,615.94. Delivered exceptional 12.48 average ROAS with highly efficient 8.01% ACOS. Increased order items by 27.6% (from 972 to 1,241 orders) and units sold by 42.5% (from 1,051 to 1,497 units). Enhanced market positioning and brand recognition within competitive supplements category. Established sustainable growth foundation with optimized listings and streamlined advertising campaigns for continued success.

Conclusion

From good performance to exceptional results: our strategic transformation achieved remarkable 21.8% growth in just 30 days, demonstrating the power of comprehensive Amazon optimization. The supplements brand successfully increased revenue by nearly $90,000 in one month while significantly improving advertising efficiency with 12.48 ROAS and 8.01% ACOS. This success story showcases how the right strategic approach can unlock rapid growth potential and establish sustainable competitive advantages in even the most competitive Amazon categories.